The Simple 4th Ave. Market Equation: Don’t “Leverage” Community — Invest In It 03/26/2021 – MediaPost Communications

While 4th Ave Market has all of the
contemporary D2C branding and marketing boxes checked, this e-retail platform for hair, beauty and personal care products for consumers of color goes back more than a century for its business model.
At the height of the Jim Crow era, the 4th …

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